Overview

Whether it’s part of the job, or they’re doing it on a personal level, employees will be using social media at work, and if they’re not, you can be sure they use it outside the workplace. How they use it, and the impact it can have on a business should not be underestimated.

It’s clear that social media offers many advantages to businesses who have a direct link to their clients and a relatively inexpensive way to communicate on a large scale. With these benefits come some clear dangers though, and an irresponsible or misplaced comment can get a business caught in a storm before they realise what has happened. This kind of reputational damage can be hard to recover from.

This social media at work e-learning course sets out to help employees understand their responsibilities regarding use of social media. It provides learners with an understanding of the ways that social media can and should be used at work, the risk from cyber criminals, the balance between free speech and dangerous rhetoric and how to post positively.

Outline Learning Objectives:

• Understand social media and the impact it has on people and businesses
• Identify how social media is used in the workplace, the benefits and risks
• Explore the mistakes people make on social media at work
• Establish how social media is used by cyber criminals
• Describe how a social media policy should support behaviours at work
• Explore what ‘freedom of speech’ means and its restrictions
• Use social media effectively and safely

Audience:

Social media has an influence on everyone in the workplace. Therefore, this e-learning course is suitable for a wide array of learners.