Overview

Foundations of customer experience is the first module of the excellent Customer Experience suite. In this course, Christina Dolding, an award-winning, highly experienced consultant specialising in customer and colleague experience, explains the importance of customer experience and why having a customer experience focused organisation will lead to positive business performance. 

Learning Outcomes

By the end of this module, you’ll be able to:

• Explain what customer experience is
• Identify the ways an organisation can assess their customer experience readiness
• Explain how a customer experience readiness investigation works
• Ask three key questions to assess your own awareness of customer experience in your organisation.