Course Overview

This module aims to show you how business storytelling uses a story structure for the purpose of internal and external communication, collaboration, and marketing. 

Learning Outcomes

By the end of this module the delegate can: 

• To understand the universal appeal of stories 
• How to utilise the power that stories have in business 
• How to prepare a compelling narrative 
• How to apply a structure for clarity and flow 

Who Would Benefit

This module will benefit anyone who presents information to other people, whether salespeople or managers, that want to make a lasting impression.

Approach

Maguire Training have created over 100 video-based modules using their own professional training team to present on subjects they are experts in. These videos are jargon-free and delivered with the enthusiasm and engagement you would expect from some of the country’s leading business skills trainers. Each module has interactive questions to check learner knowledge and is accompanied by supporting notes for the learner to read in their own time. Each module is a powerful package of learning designed to maximise learner development.